Shooting Our Daughters’ Boyfriends: Toyota Camry Edition

by

J.C. Schildbach, LMHC

In the race to sell cars by appealing to (the stereotype of) overprotective fathers (aka fathers who are obsessed their daughters’ sexual behavior/fathers who threaten other peoples’ sons) Toyota manages to get in maximum gross-out in minimal time with a disturbing 15-second ad for the Toyota Camry.

Dad enters the Toyota dealership, phone-gazing tween daughter in tow. He approaches Toyota spokeswoman/pretend car salesperson “Jan,” telling her “I need a safe car.” Apparently dad just up-and-decided to head out and buy a car without doing any research beforehand, and thought it was a good idea to start off his negotiation for a new car by immediately notifying the sales staff of just how ill-informed he is.

Jan’s response, “The Camry’s really safe. It has ten airbags. It even has a backup camera,” is almost as bizarre as dad’s clueless request. Is Jan implying that other cars in the Toyota line are not safe? Have fewer airbags? Don’t come with a back-up camera? Is there some reason Jan didn’t ask normal salesperson-type questions, like, “How big is your family?” Or, “What do you need the car for?”

But the strangeness of the initial exchange pales in comparison to what happens next.

Dad says, “That could come in handy.” The commercial then cuts to a scene in dad’s imagination. Dad is sitting in the Camry in a driveway, watching the image from his backup camera. It’s his daughter and a boy, standing awkwardly, leaning in to kiss each other. Dad gives two quick blasts of the horn, breaking up the kiss. Tween daughter emotes, “Da-ad!” Tween boy freezes for a second, then bolts.

Toyota what dad saw

What dad saw.

Toyota’s ad agency apparently expects everybody to take this in without question, to chuckle at dad’s stealthy intervention, and to come away with the impression that the Camry has a lot of great safety features.

The ad begs so many questions, though, not the least of which is, doesn’t dad know how to work a rearview mirror? If dad had pulled the car in facing forward, instead of backing in, wouldn’t he have been able to completely avoid this situation altogether? After all, he would have been facing the kids as they said goodnight.

But the really big question is just what the hell is going on in dad’s mind that when somebody mentions a backup camera, his first thought is that he can use it to watch his daughter as she and her date try to have a goodnight kiss? Does dad imagine a number of other situations where he can use that backup camera to watch his daughter engage in physical contact with boys?

Probably shouldn’t answer that.

Toyota dad hands

Where are your hands, dad?  Show us your hands!

We cut back to the showroom, where dad throws his arm around his daughter, and says, “Gotta keep my little girl safe.” I’m not sure what form of virulent sexually transmitted disease dad thinks is lurking on the lip of his daughter’s 12-year-old date that he concludes he is keeping his daughter safe by using his car’s backup camera and horn to break up a quick peck.  If anything, dad’s actions just convinced those two kids to be much more careful about where they engage in any physical contact in the future—and to do all they can to hide it from dad.

Still, maybe that’s all dad wants—to make a little show of what he’s done to keep his daughter safe, so that he can feel better about himself for having such disturbing fantasies. Unfortunately, dad, your daughter doesn’t need you intervening in such a way—forever causing her to associate your leering…er…watchful eye with any romantic thoughts she might have toward another person. She might benefit from you being able to speak openly with her, and to move beyond your own shame about basic biological functions, so that she knows you are a safe person to turn to, rather than a controlling jerk who is likely to blow up at her if she admits to—I don’t know—let’s just call it ‘making a mistake’—of whatever kind—in her relationships.

You can just hear dad storming around the kitchen as his daughter sobs at the results of a pregnancy test. “How did this happen?!! I bought a car for Christ’s sake! It had a backup camera and everything!!” I’ll spare you whatever other thoughts dad might be having about backup cameras and his daughter getting pregnant.

But the commercial closes out instead with Jan ‘sympathizing’ with the tween daughter, saying, “He’ll only be like this for another 10 or 15 years.”

Pervy toyota dad

I’m so sorry, dear. I had no idea your dad would go there at the mention of a backup camera.

Wait. Does Jan have any idea what dad was just thinking about?   She has to, right? Otherwise, why would she specify 10 or 15 years? She is suggesting that in 10 or 15 years, the daughter might have gotten married, or moved away from dad, or whatever it is that supposedly is going to get dad to quit pointing backup cameras at her and her boyfriends, right?

Oh, Jan. You could’ve done so much better by this girl—by all girls. Don’t just encourage her to suck it up and put up with dad’s troubling attitudes and insecurities. Don’t just let dad get away with his pervy thoughts and car-based voyeurism.

Who am I kidding, though? Jan’s just trying to sell cars, not change the world. She’s just reading the words other people scripted for her—the stupid, stupid words, in a tired, awful, and nonsensical scenario.

You can see the whole commerical here (it has a “private” setting on Toyota’s own Youtube site for whatever reason).

Toyota. Let’s go places. Like the hell away from your dad. I think he’s trying to check us out on his backup camera.

 

 

Happy Birthday to Me: Camp Pooparazzi

by

JC Schildbach, LMHC

Mos Eisley Spaceport: You’ll never find a more wretched hive of scum and villainy…or a more kickass birthday present for an 11-year-old!

After a week at camp...Mos Eisley Spaceport Cantina, where the droids wait outside.

After a week at camp…Mos Eisley Spaceport Cantina, where the droids wait outside.

There’s probably a photo somewhere of this Mos Eisley Cantina playset (and, yes, nerds, that is a blue Snaggletooth figure in there) with me posed proudly behind it. I was going to joke that my mom took the picture of the playset without me because she got tired of waiting for me to get out of the bathroom. You see, I had been at Outdoor School for the previous week and was emptying my bowels of a week’s worth—well, five-ish days worth—of camp food, over the course of several emergency trips to the bathroom.

TMI? Well wait, there’s more.

Anyway, I was going to joke about my absence from the picture, but the truth is, my mom was really cool about letting me stage a scene with my new toy and take a picture of it. Keep in mind that this was back in the days of film rolls, which were a bit spendy to buy and to print, and with no guarantee that the pictures were going to turn out. You couldn’t just delete the file and take another. No, you snapped those precious pictures carefully, over the space of however long it took to complete a roll of 20 or so pictures, then popped the roll out of the camera, took it to the store and waited days for the lab to process them. The stamp on the back of the photo shows that it didn’t get developed until April of the following year.  And, as you can see, I didn’t quite get the focus right.

Don’t get me wrong. The story of the excessive time in the bathroom is true. As I said, it was the week of Outdoor School at Camp Yamhill—meaning I had been away from home on my actual birthday, which fell on a Thursday that year. They brought us home on Friday.

Outdoor School was ostensibly to get 6th graders out into the wild to learn about the miracles of nature all around us—although I can’t remember a single part of the curriculum, aside from a lesson on erosion.  The lesson was memorable to me for what we didn’t learn, or, perhaps for how we didn’t learn it.  the camp counselor took us out on a hike, stopped along the trail by a fairly steep embankment that rose up and away from us, and then emptied some water out of a cup onto the embankment. The small group I was with had no idea what the counselor was getting at by showing us this.  And he got really annoyed when one of our group asked if he could show us again—because the counselor had already emptied all the water out of the smallish drinking cup he’d carried all the way out to this point on the trail.

Being something of a teacher’s-pet-type, I really wanted to be able to answer the counselor’s questions. But also being of a perfectionistic bent, I didn’t want to offer up mere guesses that may have been wrong. I finally said something, in response to him asking me a direct question. That led to him asking me follow-up questions. But I just didn’t know the answers. I hadn’t read up on erosion prior to the hike, and wasn’t particularly familiar with the concerns involved. Ultimately, exasperated at our lack of inquisitiveness and inability to follow the lesson as he presented it, the counselor just told us the answers we would need to fill out the worksheet on erosion that we had brought along in our camp folders.

To be sure, I have scads of memories of the week—just not about the stuff we were sent out there to learn.

For instance, there was the terrifying moment when, during dinner one night, they announced the birthday girls and boys for the week. Those few of us were supposed to go up to the front of the dining hall and stand there while the rest of the campers sang “Happy Birthday.”

I froze, despite the heat of a deep blush rising in my face.

Painfully shy, even around most of my own classmates, we were at camp with sixth graders from multiple schools—people I had never met before, and would experience only for a few short days, and in a largely cursory manner. My tablemates urged me to go bask in the attention. One of the female counselors came around in an effort to weed out the birthday campers. But the counselor from my own cabin, who went by the name “Lightning”—a name I had previously associated with a horse from Nebraska—quietly waved her away and shot a look at my tablemates, with the message to leave me be. I was immensely grateful in that moment—until a sense of regret crept in at my deliberate avoidance of what was supposed to be a fun and kind gesture by the camp organizers.

But there were plenty of things I dove right into.  We made “hobo stoves”—unthinkably unsafe tin-snipped coffee cans, with cardboard tightly rolled into tuna cans and set ablaze—to cook hamburger patties.

There were the camp crafts, and camp games—and, hey trendsetters with more energy than me, if there aren’t already adult Capture the Flag leagues, somebody needs to get on that.

And then there was Alan—a camper from another school who landed in the same cabin I was assigned—the mighty brown pelicans (all the cabins were named after endangered species)—and who almost immediately got into an argument with one of my classmates. That escalated into a physical fight by Tuesday, which resulted in a cabin-transfer for Alan. The loyalty of sixth-grade boys being what it is, I, of course, painted Alan as the villain in the situation. But regardless of my perceived need to choose sides, it was alarming and confusing for me to see two complete strangers develop such an immediate and intense animosity for one another, over essentially nothing, and hang onto it with such energy.

There were the camp sing-alongs including the camp theme song, which, as far as I remember, consisted solely of repeating “Camp Yamhill” over and over again at varied rhythms and pitches.

In perhaps the ultimate shot at provoking horrible embarrassment in the campers, each cabin group had to take turns performing skits on different days. We, the brown pelicans, did a skit so profound and accomplished that I can’t remember a single thing about it—aside from various cabin members arguing about the details of the skit until the absolute last minute—details still undecided as we took the stage in a swirl of hushed, urgent, and contradictory orders given by multiple self-appointed artistic directors. ‘Thank God,’ I thought, ‘we are not being graded on this.’

And there were the campfires each night—where I frequently caught myself staring through the darkness at one or the other of two crushes, there faces illuminated by the yellow-orange light of the fire, as acoustic-guitar-toting counselors led us in songs. I’m guessing we sang classic rowboat songs, like “Michael Row Your Boat Ashore” and rounds of “Row Row Row Your Boat.” But the song we sang at camp that stuck with me most as I reached the landmark of wisdom that is age 11, was Joni Mitchell’s “The Circle Game.” A counselor or two would sing the various verses, campers joining in on the chorus:

“And the seasons they go round and round

And the painted ponies go up and down

We’re captive on the carousel of time

We can’t return we can only look

Behind from where we came

And go round and round and round

In the circle game”

…which would be a lovely and poignant place to end this post if I didn’t feel obligated to point out that, not actually knowing the title of the song, or the correct words, for years I sang that last line as “The circle again” as well as substituting “captured” for “captive.”

Also, I still haven’t explained that bathroom situation.

So, on the first day of camp, shortly after arriving and heading up the hill to get settled in our assigned cabins, I walked across the open space to the communal bathroom. Multiple other boys were cycling in and out. I procured a stall and began to relieve myself. A sudden commotion interrupted the peace of my flow, as an eruption of shouting, laughing, and the banging and slamming of the (lockless) door rocked the stall adjacent to mine.

From the various yells, I quickly discerned that a classmate—the occupant of the next stall over—was now the subject of a sneak-attack photo.  The horror!  Captured on film in the act of pooping!

At that very moment, already wary of having to use public restrooms as a general rule, and arguably allergic to the very thought of actually sitting on a public toilet, my sphincter closed itself off to business for the remainder of the week, lest any other bathroom paparazzi (pooparazzi?) turn up.

Now, the human body can do some amazing things, especially when prompted by fear. I have no recollection of feeling any ill effects over my defecation-avoidance scheme. It’s possible I may have made my way to the toilets once or twice during low-traffic times. Being a teacher’s-pet-type generally meant an absence of suspicion when requesting to use the bathroom.

Still, I was way off of any regular routine I may have had, so much so that by the time I made it back home, despite my tremendous joy and excitement at receiving the Mos Eisley Cantina playset, what may have been the best gift that year–well, for at least a few hours–was immediate access to a full bathroom, complete with a locked door, as my sphincter re-opened for business with an hours-long, albeit sporadic, inventory liquidation.

Ahh…memories.